William Rice
Web Marketing Association

Welcome to another edition of the Web Marketing Association's Interactive Briefing Newsletter.

WebAward 2010 Update

In a departure from the past, we are no longer pre-announcing the winners to the participants prior to the public release of results on September 15th.

If you entered the 2010 WebAward Competition, please log in to your nominator account and review the information submitted for each entry before September 15th. Specifically review the title of the entry and who is to be recognized for winning the award. This is information that will be included on the awards as well as information that will be posted online on our website. Only the nominator can update this information and only through the nominators account.

There were some fantastic sites submitted for review this year and our expert judges spend hundreds of hours pouring over the entries and reviewing them on seven different criteria. While not everyone can win recognition in the 2010 WebAwards, everyone benefits from the judges scores benchmarked to their industry.

For 2010, the WebAwards has also upgraded it's physical awards. The top winner in each industry will receive a handsome gold trophy to display. The Certificate of Achievement has also been upgraded with the help of our friends at BGT Partners. We are also looking to improve our production process so that winners receive their awards quicker and with less errors, so be sure to review your entry data before September 15th.

Be Bold Be Bald

On October 22, 2010, please join us and wear a bald cap all day to show solidarity with cancer patients, raise awareness to effects of this devastating illness and raise money for charity. For a small fee ($15) you will receive your own bald cap, a tee-shirt and information on how you can help make a difference.

The Web Marketing Association has created a team for the online marketing community to help this wonderful cause. Click here to learn more and join the "I Can Make A Difference" team and receive your own Be Bold Be Bald kit.

Bold, Be Bald! was created by Small Army for a Cause, a 501c3 organization founded by members of Small Army (an advertising, marketing and creative services agency) in Boston, Massachusetts. The organization was launched in honor of Mike Connell, co-founder and former Creative Principal of Small Army, who lost his battle with cancer in 2007. Mike was an active member of the WMA and he is missed by all who knew him.

Ad:tech Full Conference Pass Drawing

Once again our friends at ad:tech Conferences have given us a free full conference pass to ad:tech NYC November 3-4 at the Javats Convention Center. If you are interested in attending without having to pay, send your name, title, company, and address to adtech@webaward.org. One winner will be randomly selected September 30th and will attend as our guest.

I hope everyone had a great summer and is looking forward to the WebAward winners announcement next week.

Bill Rice
Web Marketing Association


WebAward Competition - The 2010 WebAward winners will be announced next week. Now is the time to update your entries.

Interactive Advertising Competition (IAC) Awards - -- The 2011 IAC Awards will begin accepting entries in November, 2010 with a January 31, 2011 deadline. Start thinking about your entries now!

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Industry conferences are a great way to keep up with changing trends and technology while networking with industry leaders. Here are some of the top industry conferences that the Web Marketing Association supports.

Search Engine Strategies Chicago Conference & Expo
October 18-22, 2010
Hilton Chicago
Marketers and search engine optimization professionals attend SES Chicago each year to network and learn about topics such as PPC management, keyword research, SEO, social media, local, mobile, link building, duplicate content, multiple site issues, video optimization, site optimization, usability and more.

The conference offers 70+ sessions, intensive training workshops, and an expo floor packed with companies that can help you grow your business. While you're at it, network with peers and leading industry vendors. Programmed by the SES advisory board, you can be assured - SES content really is king!

The Power of eMarketing Conference and Expo
October 20-21, 2010
Radisson Plaza Lord Baltimore Hotel
The Power of eMarketing Conference and Expo provides a forum for actionable and relevant best practices, processes and case studies that will transform and improve your marketing programs. Sessions contain material that will get you started on improved performance as soon as you get back to your office.

ad:tech New York
November 3-4, 2010
Javits Convention Center, NYC
Join us at adtech, the world's largest digital marketing event, and learn everything you ever wanted to know about digital marketing in one collaborative setting. Through speaking sessions and hands-on tutorials, leading industry experts will show you how to market more effectively using social media, email, mobile, search, video and more. Keynote speakers include Lauren Zalaznick, President of Women and Lifestyle Entertainment Networks at NBC Universal and John Furey, Founder of MindTime Project. Register now with code WMANY and save $200 off the current online price! Visit ad-tech.com/ny for the latest details on schedule, speakers, exhibitors and events.

Here are some offers to help you be a better online marketing professional.

WebMaster Radio
WebmasterRadio.fm is on 24 hours a day, 7 days a week online radio station dedicated to helping online marketing professionals better understand the dynamic online marketplace. Shows can be listened to live or from the extensive archive of previously recorded programming.

WebMaster Radio is advertising supported radio. Here is the radio spot for the 2010 WebAwards. Be sure to check out the advertising opportunities on Webmaster Radio.

Website Magazine

If you're not already getting Website Magazine, you should be. There's no charge within the US and available for a small fee outside the U.S.(covers the extra shipping). It has great in depth articles that are helpful and well written. Use this link to sign up to receive the next issue.

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