William Rice
Web Marketing Association

Here is what's going on with the Web Marketing Association.

WebAwards 2009

The Web Marketing Association has announced the call for entries for its 13th annual international WebAward competition . The WebAwards is the standards-defining competition that sets industry benchmarks based on the seven criteria of a successful Web site. It recognizes the individual and team achievements of Web professionals who create and maintain outstanding Web sites. The deadline for entry for the 2009 WebAwards is May 29, 2009.

Web sites are judged on seven criteria, including design, innovation, content, technology, interactivity, copy writing and ease of use and receive a numeric score. Each WebAward entry is judged against other entries in its industry category and then against an overall standard of excellence. Entrants also benefit from receiving valuable feedback from the WebAwards professional judging panel on their Web site development efforts.

This year The Web Marketing Association is adding several industries to the competition based on participant feedback. They are Environmental, Gay/Lesbian, Mobile, Science and Social Networks. To make room for these new categories, several l industries are being eliminated. They are Auction, Brokerage, Computer Retailer, Institutional Services and ISP.

The Web Marketing Association will also recognize the interactive agency winning the most awards in the competition with the "Top Interactive Agency" WebAward. The 2008 Top Agency award was Risdall Advertising Agency taking home 29 WebAwards - the most ever by a single agency in a WebAward competition.

We hope that everyone will consider entering this important marketing event.

Call for WebAward Judges

Each year, we look to add experienced Internet professionals to the ranks of our WebAward Judging Panel. We select new judges based on the number of returning judges, the number of entries and the number of qualified applicants. Being a WebAward judge is a valuable experience that helps the individual better understand overall Web development and of course looks impressive on a resume or corporate bio.

If you or someone in your organization would make a good judge, you can nominate them for consideration to be named a 2008 WebAward judge by using the Judges Nomination Form.

If you have been a judge in the past, you should have received an email with instructions on how to participate this year. If not, please email me and I will look into it for you. Please do not submit your name again.

We Need Your Help

The Web Marketing Association is a volunteer organization that each year produces the WebAward program. We need your help in spreading the news about our call for entry to other Internet Professionals. Our greatest marketing asset is you our newsletter readers.

You can help by:

Emailing other professionals or site owners and ask them to participate in the WebAwards.

Blog about the WebAwards. Either on your blog or industry blogs, write about our call for entry or your experiences with the WebAwards. You can point them to our blog posting for the Call for Entry.

Post our link on your Facebook Wall and/or LinkedIn profile. It let's your friends and colleagues know you're a leader in the online marketing community

Tell others within your organization. It is difficult to maintain contact with past participants via email. People change responsibilities, email addresses change and companies merge. Make sure the correct people within your organization, including offices in other cities know about the WebAwards. The more awards your organization wins, the more recognition you will receive.

With your help we can have the most successful WebAward competition ever!

Marketing Conference Drawings

We will be holding drawings for 5 different marketing conferences this month. You will receive a full conference pass - worth up to $2,000 - for one of these leading online marketing conferences. All you need to do get there. Don't Wait, we will start picking names this weekend.

To enter, please go to our WMA Conference Drawing sign-up page and select the conferences you would like to attend. See the bottom of this newsletter for complete information on each of these outstanding conference.

ad:tech San Francisco
April 21-23
Moscone Center West

Voices That Matter: Web Design Conference
April 27-30, 2009
Grand Hyatt San Francisco

Social Media Summit
April 27-30, 2009
Sheraton Centre Toronto Hotel

Digital Publishing and Advertising Conference May 12, 2009
The W Hotel, NYC

PPC Summit New York
May 13-14
Westin Jersey City Newport - Jersey City, NJ

Congratulations to Tom Sabatello for winning the Free Full Conference Pass to Search Engine Strategies New York last month. By all accounts it was an outstanding show.

New WebAward Sponsor

We also would like to welcome our newest WebAward Sponsor, 24-7PressRelease.com. 24-7 Press Release is an effective press release distribution service offering an affordable alternative to expensive PR and press release promotion services. Press releases are a critical part of the Web Marketing Association's marketing efforts and we have changed from PRWeb because we believe this service will be better able to meet our long-term needs.

Bill Rice
Web Marketing Association


WebAward Competition - The 2009 WebAward's official Call for Entries has begun. The nominator accounts are now open and the entry form is available on the WebAward.org site.

Interactive Advertising Competition (IAC) Awards - -- The 2009 IAC Awards are now posted on our competition website. Congratulations to all of our winners and a very special thanks to our panel of expert judges.

Stay in touch with the Web Marketing Association:
White list our new email address, or add it to your address: news@webmarketingassociation.org and our mailing IP address
Follow to our blog
Subscribe to our RSS feed


It's conference season and where are the conferences which the Web Marketing Association will be supporting this spring.

BtoB's NetMarketing Breakfast Series
Multiple Locations and dates

Gain insight into the most effective digital strategies for b-to-b marketers. From mobile marketing to social media and Web 2.0 and beyond, our expert panelists will reveal the tools and tactics that have - and have not - worked for them. *Now FREE for corporate marketers*

April 16 - Atlanta
June 25 - New York

ad:tech San Francisco
April 21-23
Moscone Center West

Designed for big questions with real answers, ad:tech's San Francisco program features a wide assortment of topics and presentation styles to choose from. Highlights include Danny Sullivan and his groundbreaking SMX conference series, MobileMix where you can learn how you can reach the largest number of digital devices in the world, Boot camp where you can explore the critical fundamentals and "dos and don'ts", and Advertisers, agencies, media partners and technology leaders provide an in-depth analysis of a range of digital media case studies.

eM9-SF Marketing Conference
April 21-22, 2009
Hilton San Francisco Financial District

eM9-SF provides the forum for the very latest trends, best practices, processes and ideas that are transforming the future of marketing. Sessions contain new content and cutting edge actionable ideas and processes you can bring your entire team.

Enjoy a relaxed atmosphere, great networking, welcome reception, terrific breaks, and some of the best leaders in the marketing arena.

Voices That Matter: Web Design Conference
April 27-30, 2009
Grand Hyatt San Francisco

In a tough economy, it pays to be at the top of your game. You simply can't afford to rely on last year's technology and techniques. At the Voices That Matter: Web Design Conference to be held in San Francisco, you can sharpen your skills and strengthen your resume with new techniques and strategies from the most respected professionals in the Web design industry.

At the Voices That Matter: Web Design Conference, the leading authors and practitioners in the Web design community will inspire, entertain, and train you in all the things you know you've been needing to learn-and even a few you didn't-from CSS, Ajax, and Web standards, to SEO, Web usability, interface design and more.

Social Media Summit
April 27-30, 2009
Sheraton Centre Toronto Hotel

How To Use Blogging, Podcasting & The Latest Web 2.0 Technologies To Engage Your Employees, Reach Your Customers & Build Your Brand

To view the most recent Social Media conference, which was our 6th program focused on the subject matter, to get an idea of what the April 2009 conference agenda will look like in terms of format go to our website.

Internet World UK
Earl's Court, London
28-30 April, 2009

Internet World is Europe's longest running, best attended and biggest event for digital marketing and online business, attracting over 13,000 visitors and more than 300 exhibitors.

Now in its 17th year, it is the only event that brings you everything you need to formulate and implement your online strategy, from digital marketing to ecommerce, content management to hosting. It showcases the UK's leading suppliers and delivers Europe's best free education program.

Digital Publishing and Advertising Conference III
May 12, 2009
The W Hotel, NYC

DPAC III will bring together the leading figures in media, marketing, publishing, and technology to discuss the exploding digital content and advertising industry - exploring the new frontiers of "digital" for all content providers, agencies, and marketers. DPAC III will help big and small media and content companies, full-service agencies, and brands get the most out of their digital publishing and advertising strategies. The program will uncover the big ideas, innovations, and dive deep into the applications of delivering the most compelling integrated digital content and advertising for consumers.

Register Today and Save $200.00 Off the Onsite Price

PPC Summit New York
May 13-14
Westin Jersey City Newport - Jersey City, NJ

PPC Summits are designed as How To workshops that teach you how to better manage your PPC campaigns. The focus is solidly on advertiser education: how to spend less money, more effectively, with better results.

In these interactive, two day summits, you will be introduced to strategies and skills that are the foundation of successful pay per click marketing.

Search Engine Strategies Toronto
June 8-10
Sheraton Centre Toronto Hotel

Go behind the search box at the Search Engine Strategies Toronto, June 8-10. We will deconstruct the strategies and tactics behind SEO/SEM and give you the lowdown on what works and what's out. Whether you're a search industry beginner or veteran, SES Toronto will help improve your digital marketing arsenal. From universal search to mobile search to social media, SES Toronto is the ultimate SEO/SEM event in Canada.

Enter Code "WMA15" to SAVE 15%

Here are some publications to help you be a better online marketing professional.

2009 MarketingSherpa Social Media Marketing and PR: Benchmarks & Best Practices Guide

Social media marketing and public relations is emerging as a practice at a critical time. The economic recession has marketers exploring new tactics to generate revenue with minimal investment.

But what do you really know about social media marketing and PR? Do you know its ROI? Do you know what works? Can you even define it?

Now you can! MarketingSherpa has pulled together the latest research and best practices into a 225-page study that is our first on social media marketing and PR. The benchmarks in this guide are based on the knowledge of hundreds of marketing and PR practitioners who shared their experience.

We've read the guide and think it is something every marketer should consider reading. To order, visit the Sherpa Store.

Sign up for your free trial of Hoover's today

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Website Magazine

If you're not already getting Website Magazine, you should be. There's no charge within the US and available for a small fee outside the U.S.(covers the extra shipping). It has great in depth articles that are helpful and well written. Use this link to sign up to receive the next issue.

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