We need your help to spread the word about the WebAward competition.  As the premier recognition program for Web site development, we have grown each year because Internet professionals, like yourself, have gotten the word out to other Internet professionals by email, in blogs and even face to face.

The Web Marketing Association is a volunteer organization and it’s through efforts like these that the WebAwards can set the standard of excellence for Web sites in 96 industries. However, this year, we have made it even more advantageous to tell your friends and co-workers about the WebAwards.


WebAward Referral Program

To reward those who tell others about the WebAwards, this year we are offering a $25 referral bonus per referral for each person who gets someone new to enter the WebAwards.  It’s our way of rewarding those who help us the most.

To qualify you simply need a WebAward nominator account from WebAward.org. Give the email address associated with this account to everyone who you recommend the WebAwards to and when they enter and include your email address, you’ll receive a check from the Web Marketing Association as our way to say thank you.

WebAward.org has complete details, so tell a friend and log in to your nominator account and watch your referral bonuses add up.


Call for WebAward Judges

Another way you can help support the WebAwards is to nominate yourself as a judge.  We are looking for experienced Internet professionals – interactive creative directors, graphic designers, marketing managers, webmasters, heads of agencies, among others – to help adjudicate the entries for the 2006 WebAwards.

While most of the volunteer judges return each year because of the valuable insights that can be obtained by judging, the growth of entries requires us to add new judges each year.  Judges are assigned a number of entries to review within a three week time frame beginning June 17th.

If you or someone you know are interested in participating as a WebAward judge, please use the judges nomination form on WebAward.org


Conference season

At WebMaster World in Boston we gave-a-way a video iPod to Daniel Bourgeois interactive marketing manager of Wynn Resorts.  The following week, David Mullings of Random Media won another video iPod ad ad:tech San Francisco.  Congratulations to all of our prize winners and to the conference sponsors for putting on outstanding industry conferences.

On my way to ad:tech in San Francisco, I read MarketingSherpa’s brand-new E-commerce Benchmark Guide.  I am a big fan of MarketingSherpa’s work and try to get everything they publish on Web development. We were able to get a 22-page executive summary of  MarketingSherpa’s E-commerce Benchmark Guide for the readers of Interactive Briefing. You can read more about it in the “For Our readers” section of this newsletter.

The annual WebAward program is shaping up to be both a great way to gain visibility for your self and your Web site, but also valuable feedback to help guide future development and benchmark your progress. We hope everyone takes advantage of this program.

And remember to tell your friends about it too.

Bill Rice
Web Marketing Association

P.S. Remember the deadline to enter the 2006 WebAwards is May 31st. This year a late fee will be assessed to all entries finalized after that date, so don’t wait for the last minute and get your entry in early.


Interactive Advertising Competition (IAC) Awards – The winners of the 2006 IAC Awards are posted on the competition Web site. There were some really outstanding entries this year and its worth taking a look.

WebAward CompetitionThe 2006 Call for Entries had begun and it looks like it will be the biggest and best WebAward ever! Don’t wait until the last minute, entry your best work early. The deadline for entry is May 31st.

Here’s how you can stay in touch with the Web Marketing Association:

White list our email address: news@webmarketingassociation.org
Subscribe to our blog
at http://blog.webaward.org .
Subscribe to our RSS feed
at http://webmarketingassociation.simplefeed.net/subscription


Winning an Award is only Half the Battle – Here are some ideas on how to promote your award winning website after you have one an award.

Turnaround Game Virtual Imagination Leads to Real Life Success for this award winning interactive application 

The tale of two seasons  – Marriott exploits the weather to offer visitors hot deals.


NEW! MarketingSherpa’s new eCommerce Benchmark Guide 2006

Do you want to improve your e-commerce conversions?  Grab a copy of MarketingSherpa's new Ecommerce Benchmark Guide 2006 for:


-> Eyetracking study data on Amazon, Wal-Mart, Dell, Best Buy, Apple, Bombay, QVC & Circuit City. Shows you how online shopper's eyes "flick over" your store's pages (and how you can redesign for better conversions.)


-> Real-life ecommerce marketing and tactical data from 1,101 of your peers. Compare your stats to theirs; discover which traffic sources and site tools are working (and what's bombing.)


-> See inside the minds of 1,120 actual online shoppers. They reveal why they abandon carts, and what would make them buy more from you online.


Discover how to lower your shopping cart abandons, traffic costs, fraud, email unsubscribes, search marketing cost per click -- plus, how to raise your conversions, average order size, shopper trust, affiliate revenues, customer loyalty, and ROI.  Want more information? Visit:



Internet World 2006 – Free entry, Over 200 exhibitors, Over 100 hours of seminars

9-11 May 2006, Earls Court, London, UK
Internet World is the UK’s largest B2B internet event.
Directors from MSN, e-Bay, Lastminute.com, Virgin and more delivering keynote presentations. Supported by Net Communities and endorsed by The Guardian, Revolution, Marketing, e-Consultancy, mad.co.uk and others.
For more information and to register for FREE visit www.internetworld.co.uk


P.S. Help us to get the word out.  Please forward this newsletter to other Internet professionals you feel could benefit from its information.