January 2015
Interactive Briefing
for Bill
WMA | WebAwards | IAC Awards | MobileWebAwards
MobileWebAwards Statues
What's New at WMA 

Welcome to a new year, here’s what’s happening at the Web Marketing Association:

IAC Awards 13th annual Call For Entries

DSCN3667The deadline for entering the 13th annual Internet Advertising Competition (IAC) Awards is only a few weeks away. This international award program will evaluate all forms of online advertising, including email, page-based ads, online newsletters, mobile apps, Websites, video and social media in 86 industry categories. The Competition Web site is located at www.iacaward.org and the deadline for entry is January 30, 2015.

Entering is easy. Simply create a Nominator Account or log in to an existing Nominator Account. Upload your creative and pick you industry and format. We'll send our judges to evaluate it based on creativity, innovation, impact, design, copywriting, and use of the medium. If you have the highest average score in your industry, you're a winner!

Interactive agencies that win multiple awards will also be in the running for Top Agency Award. In an effort to recognize those organizations that demonstrate exceptional development skills across multiple entries, agencies that win more the 6 awards will also be recognized with an Outstanding Advertising Developer award from the Web Marketing Association. In 2014, 13 agencies won this honor.

The 2015 Internet Advertising Competition Awards are sponsored by Burst Media, Small Army, Vertical Response, EContent Magazine, ad:tech conferences, Clickz Live, Webmaster Radio and Website Magazine.


IAC Award Call for Judges

IAClogo_FBThis is the last call for online advertising professionals interested in helping to adjudicate this year’s award program. To nominate yourself or someone within your organization, please complete the Judge’s Nomination Form.

If you are a past IAC Awards judge and have not received your judging invitation for 2015, please email me today.

Internet and advertising professionals selected as judges will be contacted during the last week of January.

MobileWebAward Update

Best Mobile Award sm
For those individuals who were recognized as winners in the 2014 MobileWebAwards, you award trophies and certificates should be shipped to you by the end of this week.

Additional awards can be personalized for your need and ordered from the WMA Recognition Center.

Bill Rice
Web Marketing Association

Awards Update

Interactive Advertising Competition (IAC) Awards -- The 13th annual IAC Awards Call for Entries is fast approaching! The deadline to enter is January 30, 2015. Enter today!

MobileWebAwards -- 2014 MobileWebAwards competition winners are now available on the competition website. Congrats to all of our winners!

WebAward Competition -- The WebAward Competition 19th annual award program will kick off in late March. We are working on updating the competition web site so stay tuned!


SmartbriefEach month, Interactive Briefing will feature the top articles appearing in the WMA SmartBrief daily newsletter.

Since we are starting a new year, we thought it would be interesting to look back at the top 10 articles from 2014.

Ghost buttons take the Web by storm

20 full-page layouts that hold attention

Web design trends you should avoid

Spark creativity with these top flat logos

Old Web trends designers should nix

How these 11 sites got UX right

How to design for Google's newest search algorithm

Web designers are bringing the '90s back

When logo redesigns go wrong

The year's top Web-design trends

If you'd like to subscribe the free daily WMA Smartbrief, subscribe here.


Special Offers

Econtent Magazine

Econtent MagEContent is a leading authority on the businesses of digital publishing, media, and marketing, targeting executives and decision-makers in these fast-changing markets. By covering the latest tools, strategies, and thought-leaders in the digital content ecosystem, EContent magazine and EContentmag.com keep professionals ahead of the curve in order to maximize their investment in digital content strategies while building sustainable, profitable business models.

Subscribe to EContent Magazine today.

Website Magazine

issue37If you're not already getting Website Magazine, you should be. There's no charge within the US and available for a small fee outside the U.S.(covers the extra shipping). It has great in depth articles that are helpful and well written.

Use this link to sign up to receive the next Free issue.

Webmaster Radio

webmaster-radio-logoWebmasterRadio.fm is on 24 hours a day, 7 days a week online radio station dedicated to helping online marketing professionals better understand the dynamic online marketplace. Shows can be listened to live or from the extensive archive of previously recorded programming.

WebMaster Radio is advertising supported radio. Be sure to check out the advertising opportunities on Webmaster Radio.


AWAdb_logoIf you have not done so yet, be sure to check out the Award Winning Interactive Agency Database or AWAdb. Inclusion in the website is free if you qualify and listings are automatically upgraded to the Premium Level if the agency has won an award from the WMA in the past year (Another great reason to enter our award programs!).

If you are looking for an agency to help with your interactive marketing needs, you can search thousands of full service advertising agencies and interactive agencies that been recognized by major award programs for their outstanding interactive work.

Subscribe to the WMA SmartBrief

WMA SmartBrief NewsletterCreated by SmartBrief, a business news publisher, in partnership with WMA. You receive a concise daily snapshot of the web marketing industry with news from leading publications and websites. Summaries of what matters to you, written by expert editors to save you time and keep you informed and prepared. Now you can keep current with your industry without having to sift through the news every day.

Click here to sign up for the free WMA SmartBrief.
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