WebAward Judge Profile: Terri Lytle-Holcomb

Lytle Digital Marketing
Digital Consultant

As a digital marketing professional with 20 years of extensive digital experience, I have worked in a number of online marketing capacities which covers the following: Branding Online Presence, Digital Strategy, Email Campaigns, Web Analytics/Google Analytics, Video Content Marketing, ROI, Search Engine Optimization, PPC, CRM, Project Management, Customer Lifecycle, Web Content, Content Management System, Digital Media A/B Testing. I have been a customer centric eMarketing professional with over 10 years of experience developing and implementing eCommerce strategies to strengthen customer loyalty and grow sales. Adept at building collaborative cross functional relationships to meet individual and corporate goals. I have experience in setting up digital programs for companies who either did not have active programs or had stalled programs and was able to increase their sales in their digital channels ranging from 30% to over 80% in emarketing programs.

Links

Lytle Digital Marketing's Website

Terri Lytle-Holcomb's Linked-In Page