The Web Marketing Association is please to announce the winners of its annual Internet Advertising Competition (IAC) Awards, an effort to honor excellence in online advertising and to recognize the individuals and organizations responsible for the best in Internet marketing. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. The Competition web site with a complete list of winners is located at www.IACAward.org

2007 Best of Show Awards were awarded in each of the online medium categories.  This year's winners include:

Fishbowl Marketing for Shamrock The Vote (Best Ads the Client Did Not Pick)
IQ Interactive
for "Explorer" Video Newsletter (Best of Show Email Message)
blast! PR
for NASCAR.com Revs Up Fans with Email Marketing (Best of Show Email Message Campaign)
TMX Communications
for Find the Time Capsule Campaign (Best of Show Integrated ad campaign)

Hornall Anderson Design Works
for My Family (Best of Show
Interactive Application)
Wunderman Team Detroit
for My Dream (Best of Show Microsite/Landing Page)
Idea Integration
for Sony Noise Canceling Headphones (Best of Show Online ad)
Palm Communication
for Oryctolagus cuniculus (Best of Show Online Campaign)
Coldwell Banker Seal
for Coldwell Banker Barbara Sue Seal eNews (Best of Show Online Newsletter Campaign)
Ayzenberg Group
for Mobile Suite GUNDAM Crossfire rich media creative (Best of Show Rich Media Online Ad)
Profero
for Mess With Your Mind (Best of Show Rich Media Online Campaign) 

For the third year in a row, TMX Communications of Conshohocken, PA was recognized with the 2006 Top Agency Award, winning 15 IAC Awards. Their awards included 1 Best of show, 13 Best of Industry awards and two Outstanding awards.

Congratulations to all of our winners and a special thanks to the dedicated judges who volunteered their time and talents to make this award program a success.

 

Web Trends Survey

The Web Marketing Association is conducting a brief 10 question survey to gage opinions on web development and Internet marketing. It should take no more than 5 minutes of your time and you will be entered to win a free full-conference pass to ad:tech (San Francisco or New York, your choice) a $1,200 value.

Click here to take the survey at http://www.surveymonkey.com/s.asp?u=38953500077

 

Conference Update

The Web Marketing Association will be participating in two conferences this month.  We kick off the Spring season by exhibiting at the OMMA Hollywood Conference and Expo March 19 & 20. We will be at booth 112, so stop by and see us.

We follow this up at eComXpo March 20-22.  eComXpo is the virtual tradeshow for search, affiliate and interactive marketers. Since the show is 100% online and virtual, you can attend from the comfort of your home or office computer. We will have a booth in the exhibit hall and I will be moderating a panel on creating killer content March 20th at 10:10 am EST.

http://www.ecomxpo.com/home.htm

 

WebAward Update

The WebAward site is ready to go for the launch of the 2007 WebAward competition.  Be sure to check out the site and see the updates. Special thanks to our new sponsor Rovion who provided the cutting-edge technology that helps our site come alive.

The Web Marketing Association will be offering sponsorships of specific industries within the WebAward competition for the first time in 2007. If your company or organization is interested in participating as an industry sponsor, please contact me at wrice@webaward.org to learn more.

Bill Rice
President
Web Marketing Association
wrice@webaward.org

 


 

Interactive Advertising Competition (IAC) Awards The 2007 IAC Awards winners are now posted on the competition Website. Congratulations to all of our winners.

Interactive Investor Relations AwardsThe winners were recently announced and you can see them on the IR Winners page or on the press release.

WebAward CompetitionThe 2007 WebAward Call for Entries will begin April 2nd with a May 31st deadline. The Website is up and running so go take a look.

Here’s how you can stay in touch with the Web Marketing Association:

White list our email address: news@webmarketingassociation.org
Subscribe to our blog
at http://blog.webaward.org .
Subscribe to our RSS feed
at http://webmarketingassociation.simplefeed.net/subscription

 


Big Ideas and the Garment of Trust – Mike Connell, Creative Principal with Small Army in Boston muses on ideas and the roll of trust in making them come to life.

Therapy Times -  How one site went from idea to inception.

 


Here is additional information on the conferences you will find the Web Marketing Association participating in this Spring.

 OMMA Hollywood Conference and Expo
March 19-20, 2007
Renaissance Hollywood Hotel, Hollywood, CA
www.omma-expo.com

OMMA is the hottest conference and trade show for the business of Online Media, Marketing and Advertising. Programmed by the editors of OMMA magazine, this conference delivers outstanding main-stage sessions, keynotes, workshops, VIP lunches, special events, cocktail parties, panels, breakouts, research presentations, forecasts, and a busy trade show floor. The show is filled with marketers and agency executives who want to learn and know more about leading edge advertising and marketing solutions, making it the perfect opportunity to get your company message and sales executives in front of the online agency and marketing community in Hollywood for two full days.

 

eComXpo
March 20-22
Online at http://www.ecomxpo.com/home.htm

eComXpo is the virtual tradeshow for search, affiliate and interactive marketers. Since the show is 100% online and virtual, you can attend from the comfort of your home or office computer. All the benefits of a top tradeshow, without the hassle or expense associated with traditional tradeshows. More than 7,000 advertisers, publishers, search marketers, merchants, affiliates, networks, agencies and vendors will attend, making this the world's largest tradeshow for ecommerce marketers.

 

Search Engine Strategies New York
April 10-13
Hilton New York, NYC

www.sesnewyork.com

Search Engine Strategies New York is a 4 day, multi-track conference that specifically addresses search engine advertising (SEM/SEO).  This event features presentations and panel discussions from industry experts including representatives from the search engines themselves; interactive and in-depth sessions & workshops; and an exclusive look at the latest search trends & developments.  This is our 8th annual conference and remains the only event dedicated to search and its place within the corporate marketing mix. 

Early Bird Special: Register by Friday, March 23rd, 2007 and save $100.   Save an extra 10% off when you use priority code 10WMA.

 

Net.Finance 2007
April 16th-19th
Camelback Inn, Scottsdale, AZ

http://www.wbresearch.com/netfinanceusa/index.asp?cm_mmc=Affiliate-_-Banner-_-10547.001-_-WMA  

Optimize Your Online Channels To Develop And Drive Customer-Centric Marketing Strategies:

  • Align Your Marketing Strategies To Provide Products & Services Your Customers Truly Need And Want
  • Improve the Customer Experience To Boost Customer Acquisition, Satisfaction, And Loyalty
  • Address The Challenges of Multi-Channel Integration To Achieve Channel Consistency And Interoperability
  • Secure Your Online Channels Through Authentication And Effective Risk Management

All Web Marketing Association members are entitled to a 15% discount with code WMA, just call 1.888.482.6012 or visit the Net.Finance website.

 

Ad:tech San Francisco
April 25&26
Moscone Center, San Francisco
http://www.ad-tech.com/sf/

ad:tech is an interactive advertising and technology conference dedicated to connecting all sides of today’s brand marketing landscape. Worldwide shows blend keynote speakers, topic driven panels and interactive workshops to provide attendees with the tools and techniques they need to compete in a changing world. We’re committed to bringing you the now and the next of modern marketing.

 

Internet World London
May 1-3

Earls Court, London
www.internetworld.co.uk

Internet World is the leading event for decision makers responsible for their organisation's digital marketing and Internet presence. It is the UK's largest B2B Internet event. Hear Keynotes from Proctor & Gamble, Channel 4, British Gas, MTV, Porsche, Yahoo! Search Marketing, J Sainsbury’s, Cheapflights, John Lewis, 02, i-level, Asda, BEBO amongst many others. Also learn about the latest trends and developments and meet over 250 companies who can help you implement these into your online strategy.

 

 

Search Engine Strategies Toronto
June 12&13
Metro Toronto Convention Centre, Totonto, Canada
http://www.searchenginestrategies.com/sew/toronto07/index.html

Organized by world-renowned search authority Chris Sherman, SES Toronto delivers real-time actionable information you need to grow your business through search engine marketing; Search Engine Strategies Conference & Expo Toronto 2007 features presentations and panel discussions that cover all aspects of search engine-related promotion.

 

P.S. Help us to get the word out.  Please forward this newsletter to other Internet professionals you feel could benefit from its information.