This ad with website brought a social media angle to Yahoo’s green consumer efforts. Users were invited to submit their ideas for a cool, environmentally-friendly invention. Winners would have their creations produced and sold in the real world.
Contributors:
| Senior Art Director: | Jared Kozel | 
| Copywriter: | Vanessa Bauch | 
| Engineer: | Steve Yoshimoto | 
| Creative Director: | Kathy Mancall | 
YAHOO!
Location: USA