Best Bank Microsite/landing Page

Republic Federal Bank, the result of the merger of Hemisphere National and Pine banks, was born from a shared vision to deliver superior customer service to a discerning clientele. The new bank needed to communicate this mission to two distinct market segments: high net-worth individuals in Latin America, and businesses requiring expert assistance with the financial complexities of regional international trade.

Some of the solutions created included:

• Creation of new online corporate branding and identification guidelines
• Establishment of clear online communication channels to the company’s market segments
• Website design and coding
• Redesign of the secure online banking and bill pay user interfaces
• Development of multilingual interactive experience features
• Provide ongoing technical support and strategic guidance to banking, IT, and marketing departments
BGT Partners helped Republic Federal transition seamlessly into their new corporate identity, transmitting a consistent corporate message across all market segments. The new website caters to all of the bank’s customers’ needs with comprehensive content that is easy to navigate and access.

Contributors:

BGT PARTNERS

Location: United States