The Web Marketing Association is proud to present this 2008 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Entertainment Online Ad
Geometry Wars: Galaxies:
Faced with the challenge of advertising an already released game on a popular platform with minimal visual assets, Liquid decided to use a new visual paradigm- the Lolcat. Playing on this internet meme, Liquid designed ads that generated over 50 internet press mentions, including Kotaku and Joystiq.
Contributors:
LIQUID ADVERTISING
Location: USA